Trent Limited - India Social Bookmarking Website

Trent Limited trentlimited.com

Trent Limited, originally incorporated as Lakme Limited on December 5, 1952, initially focused on the cosmetics industry, encompassing the manufacturing, sale, and export of beauty products. In 1998, the company shifted its strategy from cosmetics to apparel retailing, recognizing a significant opportunity in a market with few established brands. To support this transition, Lakme acquired Littlewoods International (India) Private Limited (LIIPL) from Littlewoods International Limited, U.K., and merged Lakme Exports Limited with LIIPL, forming Trent Limited. Subsequently, Lakme Limited was renamed Trent Limited on July 1, 1998, marking a definitive move towards the apparel sector. Today, Trent Limited is distinguished by its focus on delivering a combination of quality, competitive pricing, and an enhanced customer experience, leveraging its proprietary brands and responsive approach to consumer trends.